If you’re looking for Twitter engagement, try this easy trick!
I’ve been using Twitter for many years, but it’s only in the last year or so that I seemed to have cracked it.
At first, I was always very confused about how it actually worked. And in most cases, I simply used it as a broadcast tool, with very little engagement.
But engagement is critical to the success of your Twitter account, especially if you’re looking to promote an idea, a brand, or a product.
The reason for this is that people like to know that there’s a human behind the Twitter handle. After a while, most people tune out from 100% repeated, robotic posts.
So how do we boost engagement?
The #1 trick I use is to ask questions. I’ve done a bit of digging and found that a large proportion of my followers are from the US. Over the last few weeks, I’ve asked questions directly to my US base.
One of them was this:
American friends – do you really say ‘Y’all’ or is that just a cliché?
As you can see from my Analytics screenshot above, it got me 8,000+ replies.
I posted a similar one yesterday, with similar results. This one is still ongoing! My Analytics are yet to crunch all the numbers but you can see that I’m approaching nearly 2 million tweet impressions (the number of times that my tweets are being seen) in just two weeks.
Give it a try. Ask questions that you know are likely to provoke some kind of response, especially from a chosen part of your audience.
You can find out more about his in-depth when you take my FREE 7 day Twitter marketing course, which you can find here.