build your email list
By offering valuable educational content for free and over time, you incentivise people to sign up and provide their email addresses, building your audience and reaching more potential customers
showcase your services
As your subscribers move through the educational email course, you can use it as an opportunity to showcase your products or services, nurturing leads, and potentially converting them into customers
establish thought leadership
Consistently sharing high-quality educational content can help position you as an expert in your field, building trust and credibility with your audience, and opening doors and opportunities